deltaPIM connected to Magento 1, Magento 2, Drupal 8, Shopware 6 and WordPress

Preparing and optimising your own product data or sales articles is often the first step to operating successfully in online business. But what comes next? First and foremost, this information must be placed on the web effectively and well prepared. This can be done via external channels such as Amazon, Ebay, Rakuten, Real.de and so on. However, it is often much more important to present the products and content on your own platforms. Whether on the website, intranet or extranet, via your own B2B shop or B2C shop or via an online configurator – the output format must be right, otherwise success will quickly fail to materialise.

We therefore developed our own Magento-based solution very early on in order to be able to offer completely customised websites and online shops. The headless approach applies here: the front end is realised via open source, the back end is deltaPIM. We have already connected the most common CMS and shop systems to deltaPIM. Magento 1, Magento 2, Drupal 8 and WordPress can be easily connected via an API and thus form a perfect solution for successful e-commerce. This means that not only the product data is maintained via the PIM, but also all other content of the output channel – e.g. news, job adverts, CMS pages, key visuals, banner sliders, image galleries and so on.



The advantage is obvious: if a company is already using one of the listed open source solutions, the PIM can also be integrated at a later date and either be operated alongside the CMS or take over the tasks of the CMS in the backend. This flexibility makes it much easier to introduce the PIM internally – after all, the existing software solutions can continue to be used. On the other hand, companies can also fill a new website with content via deltaPIM and only use the actual functions of the PIM – i.e. product data provision for sales channels – at a later date. This is an advantage that should not be underestimated when it comes to the strategic orientation of SMEs.